Cebu is prominent internationally not just because of its must-love beaches but also for its local delicacies. Among these world-famous palatable delights, our lechon baboy is definitely the kind worth traveling miles for.
Zubuchon is just one of many establishments selling whole roasted pig in Cebu. So, what makes Zubuchon special? For one, Anthony Bourdain, acclaimed food critic and host of No Reservations, gave it the distinction of being the world's best whole roasted pig. The other reasons are what make their acupunctured roasted pig succulent and tasty.
Foremost, Zubuchon's pigs are not from commercial piggeries but are hand-picked from pigs raised in the backyards of certain individuals. They do not use MSG or commercial mixes for flavor. Instead, they use organic ingredients, including olive oil, local sea salt, homegrown lemongrass, peppers, green onions, and other herbs and spices.
Zubuchon follows the old-fashioned way of roasting pig. The pig is acupunctured and cooked manually. The pigs are staked on bamboo poles and roasted over charcoal. Compared to oven-cooked pigs or those roasted using mechanical systems, one would notice that meat roasted over charcoal usually tastes better and richer in flavor.
A kilo of Zubuchon sells for Php450.This lechon costs more than other roasted pigs for sale in Cebu but avid fans assure us that you will find the crispy blistered skin and the tender meat worth the price premium. The lechon is served fresh by Zubuchon crews. However, if you intend to bring it to other provinces as pasalubong, you can opt for the frozen lechon, which have been properly boxed up, making it more convenient to bring along as a carry-on luggage.
You can buy/order lechon in the following outlets:
Mactan International Airport Pre-Departure: (032)340-2486 local 3304
Escario Bldg, Escario St.: (032)583-5699
Capitol Site: (032)254-7342 or (0917)627-4761
One Mango Avenue Bldg: (032)239-5697
They also have a stall in Banilad Town Center which is open on Sundays, from 10 a.m. to 1 p.m., or until supplies last.
If you want to order a whole roasted pig, you can call (032)236-5264, and make reservations at least three days in advance. Look for Edrid or Beverly between 9 a.m. to 4 p.m. from Mondays through Fridays. Zubuchon also offers free deliveries for locations that are within 15 minutes' drive from the Capitol building. (updated 9/21/11)